The orange Romanesco cauliflower was the novelty of the Orsini & Damiani company in the last two years.
A product rich in beta-carotene with an antioxidant action, to which it owes its orange color, completely natural, compact, which does not flake and does not lose its color during cooking. A product that has a Marche history behind it: it was born in Crea di Monsampolo del Tronto, a research center in the province of Ascoli Piceno.
This very special product needed a special cardboard, which could tell about its innovation.
The packaging project is designed for a consumer who has fun in the kitchen and is keen to eat good and healthy things.
The entirely sustainable pack has become an ad hoc dress in which color, origin and use are told.