In the fruit and vegetable sector, packaging is no longer just a container: it is a strategic tool capable of protecting the product, enhancing its quality, communicating the brand, and meeting new sustainability requirements.
In this context, DERVA was created — a corrugated cardboard solution developed by Ghelfi Ondulati for premium fresh fruit packaging. A tray designed to combine logistical efficiency, safety, sustainability, and visual impact, turning packaging into a true value-added element throughout the entire supply chain.
A resealable open-and-close system that improves the user experience
The core innovation of DERVA is its integrated opening and resealing system. Thanks to a simple and intuitive tear-open feature, consumers can easily access the product. The pack is resealable, allowing better fruit preservation, gradual and more conscious consumption, and a practical and modern user experience. A simple everyday action like opening a package thus becomes more functional and intelligent.
Integrated safety, with no glue or additional seals
DERVA incorporates an anti-tampering closure system directly into its structure, eliminating the need for external adhesives or sealing. This results in greater product safety and integrity, reduced material usage, and improved recyclability of the entire pack. It is an approach that demonstrates how innovation and sustainability can effectively coexist.
Maximum product visibility on the shelf
In fresh packaging, product visibility is key. That is why DERVA features a fully customizable window made with cellulose-based compostable film. The result is enhanced product presentation, greater shelf appeal, and alignment with sustainability principles.
Designed for the circular economy
DERVA is designed to directly address the environmental challenges of the sector. It uses cellulose-based materials, ensures full recyclability within the paper stream, and contains no added adhesives. Every design choice is aimed at reducing environmental impact without compromising performance or functionality.
Efficiency across the entire supply chain
Beyond consumer experience, DERVA is optimized for industrial and logistics needs, including compatibility with automated packaging lines, integration with automatic closing systems, optimization for transport, storage, and palletization, and full compatibility with standard trays. It is a solution that improves efficiency and simplifies processes across the entire supply chain.
Flexibility and customization
DERVA adapts to different product and branding needs with adjustable sizes based on content, extensive graphic customization, and dedicated configurations for different formats. Packaging thus becomes a communication tool as well, capable of strengthening product identity on the shelf.
A name that tells the story of its function
The name DERVA comes from the Valtellina dialect word “dervìs,” meaning “to open.” A simple yet meaningful reference: every innovation starts from everyday gestures and how we can improve them.
