Thanks to the joint work of two innovative companies in the world of packaging, Ghelfi Ondulati and Gruppo Europoligrafico, a collection of boxes has been created that demonstrates how it is possible to combine the quality of offset printing and the variability of digital printing.
The successful attempt was to create an experience that the customer can appreciate and discover, both in terms of quality and personalization.
The outside of the box has been printed with offset technology by Gruppo Europoligrafico, and enhances all the print quality, while the inside, with variable graphics, has been printed with digital technology by Ghelfi Ondulati.
The collection includes 56 curiosities related to the 9 planets of the solar system (Mercury, Venus, Earth, Mars, Jupiter, Saturn, Uranus, Neptune and the dwarf planet Pluto).
By opening the box you discover a planet and by framing the QR you can know a curiosity about it.
QRs and images are printed randomly, all managed by the HP SmartStream Designer software.